Welcome to our Privacy Policy! Here, we will explain who we are, how we handle your information, and the protective measures we adopt to ensure the highest possible security in our relationship.

First, what is the Super Guide website?

We are the Super Guide informational portal, and our goal is to share information in a simple, accessible, clear, and efficient manner. We may also promote related products and services as we publish our informative content. Additionally, this promotion may be indirect, through our banners, showcasing advertisements for products and services that best suit your reality, not necessarily related to our main topic, depending on your other needs and preferences, which we will explain further below.

Our aim is to promote knowledge in the best way possible for you. Therefore, it is important for you to be fully aware that we protect your information as you navigate our website, just as we protect our own, while always respecting your privacy.

We also aim to clarify how your data is handled by the companies in our group. To do so, we present our Privacy Policy, which is in compliance with international and national data protection regulations.

This Policy explains how your personal data will be used on our website, not only to disclose our services, products, and publications but also those of third parties.

It is important to note that these guidelines do not apply to websites or other related services over which we do not exercise control. Therefore, we have no responsibility for relationships established between you and the third-party products and services that may be recommended to you.

To begin, let’s answer a very common question:

What is data? What data are we referring to?

Answering this question is very important, so we will explain some words or terms that will be used hereafter:

  • Personal Data: refers to any information provided and/or collected by Super Guide and/or its affiliates by any means, even if public, that directly identifies you, or that, when combined with other information processed by Super Guide, can identify you. It is important to remember that your Personal Data may be in any medium or format, including electronic or computerized records, as well as paper-based files.
  • Non-Personal Data: refers to data that does not allow identification, such as which pages of the website were visited, when they were visited, which hyperlinks were clicked, which content or services were requested or indicated, among other data that do not provide personal information, meaning they do not allow identification.
  • User: any individual or entity that accesses or uses the site by any means, including mobile devices, smartphones, tablets, personal computers, internet browsers, and other access means that may be developed.

A website user is also known as the Personal Data Subject. In this “Policy,” you may also be referred to as a user.

How do we access your data?

The amount and type of information collected by Super Guide may vary depending on your willingness, authorization, and how you use our websites and tools.

Here is how we can access your data:

  • Data provided by you: These are the data you provide when you register and/or fill out forms offered by Super Guide to access free content on our websites and platforms (e-books, quizzes, etc.) or to participate in recruitment processes. For example, data like email, full name, phone number, address, and date of birth.
  • Data from third parties: We may also collect data about you from publicly available sources, service providers, and partners who supply your data in accordance with applicable laws and respecting your privacy rights. Other websites, such as Facebook, Google, and Instagram, may provide us with some data, provided that you have previously authorized it, so that Super Guide can enhance your experience by providing the best products and services.
  • Navigation data: These are the data we obtain even if you do not fill out any forms or request any free content from Super Guide. Navigation data, by itself, cannot be considered personal data; thus, they are non-personal data that indicate, for example, which pages of the site were visited, when they were visited, which hyperlinks you clicked, which content or services you requested or were suggested to you, your approximate location (latitude and longitude); your IP address; information about your access device (such as unit identifier, advertising identifier, operating system name and type); and information about your internet connection, among others.

Why do we use your data?

Super Guide is a website that aims to provide information and knowledge to users about .

To achieve this goal, we conduct the best research to offer you valuable content that can clarify all your questions regarding .

Revenue generation for the website’s maintenance, as well as funding our investments in technology, primarily comes from displaying advertisements to you, mainly related to products or services connected to motherhood or other items you may have shown interest in. Data-driven targeted advertising is not only necessary and legitimate but efficient, allowing you to access relevant and appropriate ads for your profile, as well as ongoing access to website content, which needs revenue to stay operational. It is important to clarify that we use services from other companies to display ads on our site. These ads may contain cookies and/or web beacons to collect data during the display process, such as whether you clicked on the ad, indicating interest in that product or service. Super Guide does not have access to this information and is not responsible for the data and information collected by third-party companies since this procedure is not under our control. Super Guide displays ads served by Google Adsense. Google uses cookies to display ads on the sites that publish them. The DART cookie allows ads to be displayed based on your preferences and browsing habits.

Some features of Super Guide’s platform can be used without requiring prior registration or submission of any personal data. However, for registration in a course promoted on our website or for the request of any product and/or service, initial registration with personal data, such as your name and email, may be required.

How do we use your data?

  • To ensure accurate and correct identification, thereby guaranteeing your security and protection and preventing potential fraud.
  • To provide our products, services, and those of third parties by analyzing your profile. This allows us to suggest the best products and information based on your real needs and situation, improving and personalizing your experience on our website.
  • To improve communication with you, sending emails so you can access our content and offers.
  • For studies and improvement of our data processing technologies, such as forming user profiles, making such data non-identifiable.

Does Super Guide share your data?

First and foremost, it is important for you to know that Super Guide does not sell your personal data.

Super Guide may share your provided or collected personal data with other companies in the group, as well as third parties, and may process your information to offer content, products, and services related to our activities.

Regarding third-party companies or partners, as a rule, we only share non-personal data, such as behavioral data. Personal data will be shared to recommend products and services that best suit your needs or to provide products and/or services requested by you, provided there is your interest. Our partners are only authorized to use personal data for the specific purposes they were contracted for and are not allowed to use your personal data for other purposes, except for the contracted services. Therefore, any company that has access to your personal data must handle it consistently with the purposes for which it was collected (or as you previously consented) and in accordance with this Privacy Policy and all applicable privacy and data protection laws.

Super Guide reserves the right to assist or cooperate with any judicial authority or government agency and may share Users’ Personal Data to establish or exercise its legal rights, protect its properties, or when it considers that its assistance or cooperation is needed to enforce or apply other agreements and/or contracts; or to protect the rights, property, or safety of our employees and/or other users.

When complying with an administrative request, Super Guide may provide information to the requesting party, provided you authorize it as outlined in the General Terms and Conditions of Use.

What are your rights, and how can you contact us?

It is very important that you, the data subject, know that you have the right not only to obtain but to control, at any time, by requesting Super Guide:

  • Confirmation of the existence of data processing.
  • Access to data.
  • Correction of incomplete, inaccurate, or outdated data.
  • Anonymization, blocking, or deletion of unnecessary, excessive data, or data processed in non-compliance with the General Data Protection Law (LGPD).
  • Data portability to another service or product provider. In this case, your express request is required, in accordance with the regulation of the national authority to be established, respecting Super Guide’s trade and industrial secrets.
  • Deletion of personal data processed with your consent, except in cases foreseen in LGPD.
  • Information, if applicable, about the public and private entities with which Super Guide shared data.
  • Information about the possibility of not providing your consent and the consequences of this refusal, in addition to those already mentioned in this Policy.

For further information, see law No. 13,709/18, Article 18.

Additionally:

  • You may, at any time, change your acceptance or rejection of Cookies in your browser settings, noting that disabling navigation Cookies may impair some features of Super Guide and compromise your experience.
  • You may also choose to disable the DART cookie on the page containing the privacy policy of Google’s advertising and content network. If you disagree with Google’s cookies and want to disable them, simply visit the official page to control how Google uses the cookies collected in its ad network.

If you are interested in resolving any questions, requests, complaints, or obtaining further information about products and/or services available on the platform, you may contact us via the online chat or email:

Additionally, you should use this service if you have any questions regarding our relationship with your Personal Data or if you believe your information has been used in ways inconsistent with this Policy or your choices as the data subject.

How do we protect your data?

Super Guide adopts practices and technologies that are constantly reviewed and improved in line with national and international technical and regulatory advancements.

All our measures to preserve your data from unauthorized access, use, modification, disclosure, or destruction include physical and logical data protection, encrypted communications, access control, adherence to secure software development, internal compliance policies, accountability measures, and risk mitigation to ensure data security throughout its lifecycle. Additionally, your data is stored in secure, renowned, and internationally recognized databases, such as GoogleCloud.

Still, Super Guide cannot guarantee that our services and other components of the group, as well as the security of the databases used, are completely inviolable. But don’t worry, in the event of an incident compromising your data’s security, we will take swift action to inform you and reverse the situation.

IMPORTANT INFORMATION! READ CAREFULLY!

By accessing and/or using the Super Guide website, you are aware, declare, and agree that:

  • You are at least 18 (eighteen) years old and have full capacity to accept the terms and conditions of this Privacy Policy for all legal purposes. If you do not meet this description and/or do not agree, even partially, with the Terms and Conditions contained in this Privacy Policy, you will not access and/or use the services offered by Super Guide, nor the websites and services operated by it.
  • Super Guide follows international security standards for data storage, protection, privacy, and transmission, noting that no method of data storage, protection, privacy, and transmission is 100% secure and inviolable.
  • Super Guide DOES NOT send emails to its users requesting payments or personal data confirmation.
  • Super Guide may conduct research within your history to obtain more and better information about your profile, thus recommending personalized products and services according to your preferences and needs.
  • Super Guide and its partners may invite you to participate in satisfaction surveys, where messages will be sent with necessary instructions, and the data collected will be used to manage the survey, aiming to improve the system, products, content, and services offered by Super Guide and its partners.

If you contact us to report a problem, ask a question, or receive support, you are aware and agree that Super Guide collects and stores information from this contact, including messages and other data necessary to investigate the issue or question, and that this data will be used to resolve questions based on the information collected, answer questions, correct problems, and improve the system, enhancing your Super Guide experience.

Update of the Privacy Policy

The world is always changing and evolving, so we reserve the right to review and change our Policy from time to time. Therefore, it is important for you to return to this page periodically to ensure you are familiar with the most current version, are aware of, and agree with all the information we collect and how we treat your data.

If you do not return to this page, Super Guide will assume you are aware of and agree with everything outlined in this Policy and its updates.

The date of the last update is: 08/06/2024.